One Rockford is a planning process that uses data and community engagement to define a strategy for the Rockford Housing Development Corporation (RHDC). By prioritizing the social determinants of health, the One Rockford effort intentionally examined systemic barriers and challenges across sectors that prevent people from achieving their potential for personal and economic well-being in the wake of the pandemic. In this interactive session, panelists will share the plan’s data and engagement results and ask attendees to prioritize the same four approaches to development and vacancy reduction that the RHDC Board examined, based on their health and equity implications. Attendees will come away with a better understanding of how to do community-centered engagement with underrepresented populations, be better equipped to do analysis and goal-setting, and understand how to create clear and compelling communications tools that stimulate community ownership of a plan to improve health and reduce vacancy.